Krista Neher www.kristaneher.com
She wasn't a tech geek or early adopter. She had a marketing challenge - to launch and grow a business with almost no budget. This is when she discovered social media marketing.
Krista was a pioneer in social media having created one of the first corporate Twitter accounts and running 2 very successful blogs.
Once the startup sold, Krista started Boot Camp Digital, a social media marketing training company that focuses on empowering businesses to succeed in social media.
Krista is the author of the Social Media Field Guide and coauthor of one of the first textbooks in social media marketing Social Media: A Strategic Approach. Krista also created one of the first accredited social media certification programs. She continues to speak and educate professionals on social media and internet marketing.
is a bestselling author, international speaker and the CEO of Boot Camp Digital.
Krista started her career in marketing working at Procter and Gamble, where she learned marketing from one of the best marketers in the world. She went on to become the VP of marketing of an internet startup. This was when she discovered social media.
Krista has been featured on CNN, Wired, the New York Times, NBC, CBS, the Associated Press and many more. She has also worked with leading companies including Google, P&G, GE, Macy's, Verizon, Capital One, The United States Senate, the Government of Arkansas and many more.